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The way businesses operate is changing rapidly. From e-commerce and digital payments to social media, customer experience, analytics and technology-led business models, digital transformation is influencing almost every industry.
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UPES OnlineDiscover what makes this specialization unique and future ready.
The way businesses operate is changing rapidly. From e-commerce and digital payments to social media, customer experience, analytics and technology-led business models, digital transformation is influencing almost every industry. The World Economic Forum at Davos 2023 highlighted digital transformation as an important priority for organisations looking to build resilient workforces and economies. An Amazon Web Services report also highlighted the growing requirement for digitally skilled professionals in India. For students and working professionals, this creates a strong need for business managers who understand both management fundamentals and the digital ecosystem. The UPES Online MBA in Digital Business is a 2-year postgraduate management program designed for learners who want to understand how businesses can use digital technologies, platforms and new-age business models to compete and grow. The curriculum combines core MBA subjects with areas such as digital business models, social media tools, digital brand management, e-commerce, digital payments, customer relationship management and digital marketing. For a working professional, the online format can make it possible to continue working while pursuing a postgraduate degree. For graduates and aspiring entrepreneurs, it can provide a broader understanding of how digital businesses are created, marketed, managed and scaled. If you are comparing online MBA programs in India, UpSchol can help you understand the fees, eligibility, curriculum, career scope and university options before you apply.
At a glance
Accredited
200+ Courses
Career GrowthSwipe through in-demand tracks — every card opens its full specialization page.
Master the most in-demand skills in the industry today — 8 power skills, zero fluff.
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A comprehensive, industry-vetted syllabus designed for real-world impact — walk through it semester by semester.
Program map
4 semesters · 20 subjects
4
Semesters
20
Subjects
Semester 1 of 4
Top roles you can pursue after completing this specialization.
Avg Salary
₹4.5–12 LPA
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₹5–15 LPA
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₹3–12 LPA
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₹8–24 LPA
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₹6–18 LPA
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₹3–9 LPA
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₹5–18 LPA
Jobs, salaries & top hiring partners
Placement Highlights
Top Roles & Salary Ranges
Annual Average Salary
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End-to-End Placement Assistance
Online MBA fees are structured to make a globally recognized, UGC-entitled degree affordable for working professionals and fresh graduates alike. With semester-wise payments and 0% interest EMI plans, plan your finances without compromising on quality education.
₹1,95,000/-
Total Program Fee
May Vary by Specializations
N/A/-
Per Semester Fee
Pay semester-wise
Pay your Online MBA fee easily with 0% interest — a convenient way to invest in your career.
* Fees are indicative. Speak to our counselors for exact final figures.
Check the academic requirements before applying.
Domestic admissions
A Bachelor's degree or equivalent in any discipline from a recognised university/institution with a minimum 50% aggregate marks.
Graduates who completed their degree through Online Learning or Open and Distance Learning from a university/institution recognised by UGC-DEB are also eligible.
International admissions
Bachelor's degree or equivalent in any discipline from a recognized university or institution 50% aggregate marks in graduation.
The UPES Online MBA in Digital Business follows continuous evaluation through assignments and a semester-end exam, conducted and proctored online via the LMS. Students must book their exam slot within the specified timeframe to secure their preferred date and time. 30% Internal Assessments 70% External Examination placement Placements & Careers UPES Online MBA in Digital Business: Salary and Growth YoY Placement Highlights 45% Salary Hike Reported 100% Placement Assistance 800+ Hiring Partners Get Placement Guidance arrow arrow role icon Digital Marketing Manager Annual Average Salary 14% YoY ₹6 LPA - ₹15 LPA role icon Digital Business Analyst Annual Average Salary 18% YoY ₹8 LPA - ₹20 LPA role icon E-Commerce Manager Annual Average Salary 15% YoY ₹9 LPA - ₹15 LPA role icon Performance Marketing Specialist Annual Average Salary 13% YoY ₹7 LPA - ₹18 LPA role icon SEO Manager Annual Average Salary 16% YoY ₹7.5 LPA - ₹14 LPA role icon Social Media Manager Annual Average Salary 11% YoY ₹4 LPA - ₹10 LPA role icon Content Marketing Manager Annual Average Salary 12% YoY ₹5 LPA - ₹12 LPA Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Company Logo Real Experts. Real Guidance Management Experts Management Experts 4.9/5 learners_icon1,15,000 learners helped Team of 125+ Counsellors MBA BBA PGDM Executive MBA Book Counselling Tech Specialists Tech Specialists 4.7/5 learners_icon67,000 learners helped Team of 57+ Counsellors MCA M.Sc BCA Data Science Book Counselling Scholarship & Finance Experts Scholarship & Finance Experts 4.5/5 learners_icon89,000 learners helped Team of 74+ Counsellors Scholarship EMI Finance Fees Book Counselling Want to Explore Similar Universities? Chandigarh University Online Chandigarh University Online Student Ratings Add To Compare View University NMIMS Online NMIMS Online Student Ratings Add To Compare View University Amity University Online Amity University Online Student Ratings Add To Compare View University Manipal University Online Manipal University Online Student Ratings Add To Compare View University Frequently Asked Questions Clear Your Doubts Before Enquiring in UPES Online MBA in Digital Business About Courses About Placements About Admissions icon What does the Digital Business specialization cover? arrow The specialization covers digital business models, social media tools, digital brand management, digital payments, e-commerce, customer relationship management, digital marketing and innovation. icon What learning outcomes are associated with the MBA in Digital Business program? arrow icon What practical skills are covered through the UPES Online MBA in Digital Business? arrow icon What makes the UPES Online MBA in Digital Business different from a general MBA? arrow icon Can learners pursue an additional certification along with the degree? arrow background pattern Early Bird Scholarship Ending Soon 0303 DAYS : 0303 HRS : 2121 MIN : 2323 SEC Your Name Email Address UPES Online MBA in Digital Business India +91 Mobile Number Send OTP No Spam. 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Eligibility: Eligible Candidates
Eligibility: All Eligible Students
Every program is fully approved and recognized by India's leading regulatory and ranking bodies — valid globally for employment and higher studies.
UGC
UGC Approved
AICTE
AICTE Recognized
NAAC
NAAC Accredited
AIU
AIU Membership
NBA
NBA Recognition
QS
QS Ranked
NIRF
NIRF Ranked
IACBE
IACBE Accredited
Clear your doubts before enrolling
Clear your doubts before enrolling
in UPES Online
17 answered questions
The UPES Online MBA in Digital Business is a 2-year online postgraduate management program combining core MBA subjects with digital business areas such as digital business models, digital branding, e-commerce, digital payments, CRM and digital marketing.