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A Undergraduate track built around digital marketing, structured across 6 semesters of coursework.
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Discover what makes this specialization unique and future ready.
The Chandigarh University Online BBA in Digital Marketing is a career-focused undergraduate program for students and working professionals who want to build practical knowledge of modern marketing along with a strong foundation in business management. In today’s digital-first world, every brand needs skilled professionals who can help businesses grow online through search engines, social media, content, paid advertising, analytics, and customer engagement. This program helps learners understand how digital platforms are used to attract, convert, and retain customers. The program combines the standard Chandigarh University Online BBA curriculum, including business management, finance, marketing, accounting, communication, and entrepreneurship, with a specialization focused on digital marketing concepts used in real business environments. This UGC Approved Chandigarh University Online BBA in Digital Marketing offers flexible online learning through LMS access, digital study material, live sessions, assignments, and online examinations. Students can study from anywhere while building practical knowledge for careers in digital marketing, social media marketing, SEO, content marketing, e-commerce, performance marketing, and brand management. The Chandigarh University BBA in Digital Marketing Admission 2026 is suitable for 10+2 students, freshers, and working individuals who want a recognized online degree with career opportunities in India’s fast-growing digital marketing industry. If you are looking for the Best Chandigarh University Online BBA in Digital Marketing, this program offers a strong mix of flexibility, affordability, recognition, and career-focused learning.
At a glance
Swipe through in-demand tracks — every card opens its full specialization page.
A comprehensive, industry-vetted syllabus designed for real-world impact — walk through it semester by semester.
Program map
6 semesters · 31 subjects
6
Semesters
31
Subjects
Semester 1 of 6
Top roles you can pursue after completing this specialization.
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₹2 LPA - ₹6 LPA
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₹2.5 LPA - ₹8 LPA
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₹2 LPA - ₹7 LPA
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₹2 LPA - ₹6 LPA
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₹3 LPA - ₹9 LPA
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₹3 LPA - ₹6 LPA
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₹2.5 LPA - ₹5.5 LPA
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End-to-End Placement Assistance
Online MBA fees are structured to make a globally recognized, UGC-entitled degree affordable for working professionals and fresh graduates alike. With semester-wise payments and 0% interest EMI plans, plan your finances without compromising on quality education.
₹ 1,31,250/-/-
Total Program Fee
May Vary by Specializations
₹ 21,875/-/-
Per Semester Fee
Pay semester-wise
Pay your Online MBA fee easily with 0% interest — a convenient way to invest in your career.
* Fees are indicative. Speak to our counselors for exact final figures.
Check the academic requirements before applying.
Domestic admissions
Candidates must have completed 10+2 or an equivalent examination in any stream from a recognized board or council.
Academic Requirement A minimum passing mark in 10+2 is required.
No specific percentage beyond the basic pass requirement is set for CU Online BBA in Digital Marketing program admission.
Work Experience No prior work experience is mandatory.
Fresh 10+2 graduates and working individuals can apply for the program.
International admissions
Candidates must have completed 10+2 or an equivalent qualification and submit a certificate of equivalence from the Association of Indian Universities, AIU.
Academic Requirement A minimum qualifying score in 10+2 as per Chandigarh University norms is required.
International applicants follow the same eligibility standards as domestic applicants.
Work Experience Prior work experience is not mandatory for international applicants applying to CU Online BBA in Digital Marketing.
The Internal Assessments carry 30% weightage and include assignments, quizzes, Live Industry Projects, case-based activities, and online academic tasks. These assessments help students apply and strengthen the concepts learned throughout all six semesters. The Term-End Examinations carry 70% weightage and are conducted through a fully online, remotely proctored format. The exam pattern for the CU Online BBA in Digital Marketing also supports on-demand scheduling, giving learners the flexibility to appear for semester examinations when they are prepared. Students must meet the minimum passing criteria in both the Internal Assessment and Term-End Examination components to successfully clear each subject.
Apply before the deadline to lock in your scholarship discount. Seats are limited.
Get a globally recognized degree upon completion.

Making premium education accessible — grab a coupon before your batch fills up.
Eligibility: Eligible Candidates
Eligibility: All Eligible Students
Every program is fully approved and recognized by India's leading regulatory and ranking bodies — valid globally for employment and higher studies.

UGC
Regulates and maintains standards for higher education institutions in India.

NAAC A+
Indicates a high level of institutional quality and academic performance.

WES
Evaluates international academic credentials for educational and professional purposes.
ACCA
A globally recognised professional accountancy body offering qualifications in accounting and finance.
Clear your doubts before enrolling
Clear your doubts before enrolling
in Chandigarh University Online
Yes. The program is offered by a UGC-entitled university, making the online BBA degree valid and recognized across India.