01
General Management
56,300 per semester2 years
Admissions open · 2026
View MoreLoading UpSchol...
Loading UpSchol...
A Postgraduate track built around digital marketing management, structured across 4 semesters of coursework.
UpSchol Verified
Amity UniversityDiscover what makes this specialization unique and future ready.
The Amity University Online Online MBA in Digital Marketing Management is designed for students, fresh graduates, entrepreneurs, and working professionals who want to build a successful career in the fast-growing digital business world. This industry-focused online MBA program helps learners understand how modern businesses use digital platforms to grow brands, generate leads, and increase customer engagement. Students learn how to create, manage, and optimize online campaigns using real-world digital marketing tools and strategies.
At a glance
Accredited
200+ Courses
Career GrowthSwipe through in-demand tracks — every card opens its full specialization page.
Master the most in-demand skills in the industry today — 10 power skills, zero fluff.
Free counselling · No spam, ever
A comprehensive, industry-vetted syllabus designed for real-world impact — walk through it semester by semester.
Program map
4 semesters · 21 subjects
4
Semesters
21
Subjects
Semester 1 of 4
Top roles you can pursue after completing this specialization.
Lead and manage comprehensive digital marketing campaigns.
Avg Salary
₹6-12 LPA
Optimize website architecture and content for search engines.
Avg Salary
₹4-8 LPA
Drive brand presence and engagement across social platforms.
Avg Salary
₹5-10 LPA
Develop and execute effective content marketing strategies.
Avg Salary
₹6-11 LPA
Manage pay-per-click advertising initiatives and budgets.
Avg Salary
₹6-12 LPA
Jobs, salaries & top hiring partners
Placement Highlights
Top Roles & Salary Ranges
Annual Average Salary
Annual Average Salary
Annual Average Salary
Annual Average Salary
Annual Average Salary
Annual Average Salary
Annual Average Salary
Annual Average Salary
End-to-End Placement Assistance
Online MBA fees are structured to make a globally recognized, UGC-entitled degree affordable for working professionals and fresh graduates alike. With semester-wise payments and 0% interest EMI plans, plan your finances without compromising on quality education.
₹2,25,000/-
Total Program Fee
May Vary by Specializations
₹56,300/-
Per Semester Fee
Pay semester-wise
Pay your Online MBA fee easily with 0% interest — a convenient way to invest in your career.
* Fees are indicative. Speak to our counselors for exact final figures.
Check the academic requirements before applying.
Domestic admissions
Candidates must have completed graduation under the 10+2+3 pattern from a recognized university or board with a minimum of 40% marks in graduation.
No prior work experience is mandatory.
International admissions
Candidates must hold a graduation degree along with an AIU equivalence certificate with a minimum of 40% marks in graduation.
Work experience is not compulsory for admission.
The university conducts secure online examinations that students can take remotely while maintaining academic integrity. 30% Internal Assessments (Assignments, Quizzes, Projects, Practical activities, Case-study analysis). 70% Midterm & Term-End Exams.
Making premium education accessible — grab a coupon before your batch fills up.
Eligibility: Eligible Candidates
Eligibility: All Eligible Students
Every program is fully approved and recognized by India's leading regulatory and ranking bodies — valid globally for employment and higher studies.
UGC
UGC (University Grants Commission) is a statutory body that maintains higher education standards and recognizes eligible universities in India.
AICTE
AICTE (All India Council for Technical Education) is a statutory body that regulates and supports the development of technical education and maintains academic standards in India.
NAAC A+
NAAC A+ indicates a high level of academic quality and institutional performance awarded by the National Assessment and Accreditation Council.
WES
WES (World Education Services) evaluates international academic credentials to help institutions and organizations understand their educational equivalency.
Clear your doubts before enrolling
Clear your doubts before enrolling
in Amity University Online
Apply before the deadline to lock in your scholarship discount. Seats are limited.